Understanding Design in Print Marketing

Posted by & filed under Marketing, Other, Print.

Design and Print Marketing

As a marketer, a significant part of your job is knowing what you’re marketing, who would find value in what you’re marketing, and then going out and finding out how to put yourself in front of those people. You do the legwork of gathering the appropriate data, you double and triple check your sources, and… Read more »

5 Print Marketing Mistakes to Avoid

Posted by & filed under Automation, Marketing, Print.

5 Print Marketing Mistakes to Avoid

Print marketing, specifically direct mail, has seen somewhat of a resurgence in the last year or two. This can be attributed to overflooded email inboxes or an increase in marketing budgets with a recovering economy, or a combination of both. With print marketing and direct mail making a comeback, some marketers may find it hard… Read more »

Say Hi to Sara Trout, Our Newest Account Manager!

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Sara Trout is one of our newest teamCPG members. She is working as an Account Manager dealing with the ordering and day-to-day operations for some of our larger clients. We asked her a few questions to get to know her a little better. What’s your background?  I have an extensive background in customer service. Every job… Read more »

5 Creative Ideas For Your Holiday Cards

Posted by & filed under Print.

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The holidays are right around the corner, which means it’s time to start making your lists. We’re not only talking about your wish list for Santa but also your mailing list. This is the time of year to send out holiday cards to friends, family, and coworkers to remind them how much you care about… Read more »

4 Ideas To Freshen Up Your Direct Mail Campaigns

Posted by & filed under Marketing, Print.

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Are you utilizing direct mail in your marketing mix? Direct mail is a fantastic way to market your product or company to your target audience. It physically puts your business in the hands of consumers and helps strengthen the potential of a return. If you’re not on board with the idea of using direct mail, here… Read more »

Meet John Andress, teamCPG’s Bindery Supervisor!

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John Andress is a member of our production team. He is the Bindery Supervisor and oversees a lot of what happens in our production facility and ensures that everything is running smoothly. It was his turn to be interviewed for our teamCPG spotlight. Tell us a bit about yourself. I am a simple kind of person… Read more »

3 Ways Promotional Products Can Help Educators

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Promotional Products for Schools

Promotional products are a great way to raise awareness and get your name out there. It’s quite possible that somewhere in your daily routine, you’re either using or have been exposed to some form of promotional product. Even if you aren’t using one, you might still own one. Consider your office space. According to ASI, 41%… Read more »

5 Best College Fair Giveaway Promotional Products

Posted by & filed under Marketing.

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Depending on where you are in the country, school is either back in session or right around the corner. For organizations, both large and small, colleges are perfect opportunities for recruiting and creating brand recognition with college students. There’s a wide variety of programs and events at colleges that draw the attention of these organizations…. Read more »